As social media continues to grow and grow, so has the world of hashtags. If you have been living in a barn for the past 3 or 4 years, a hashtag is a word or phrase preceded by a pound symbol. The hashtag is (and always should be) relatable to the content of the post, so, for instance, if a movie theater posts about a new movie playing they may add #nowplaying or #newmovie to their post. At KC Tool we love our #kctool and #kctoolcrew hashtags as well as our brand’s tags like #wiha and #weratools.
A popular hashtag among our tool community is #edc. When I started as the Social Media guy for KC Tool, I will admit I had no idea what that meant. The posts that use the tag typically have a bunch of stuff laid out on a table or a hand holding a couple of tools and a knife. Phones, keys, knives, multi-tools, you name it. What the posts highlight are “pocket dumps,” or essentially a picture of everything that is in your pocket. Which makes sense when we learn what EDC stands for: Every Day Carry.
Everyday carry items are things that people feel they need on a consistent basis, items that they couldn’t live without in the modern world. From the utilitarian to the emergency, they are their must-haves for being on the go.
A common theme among these posts is the presence of one tool, the Knipex Mini Cobras. I totally understand why the EDC community likes them. They are small, light, highly-functional and most importantly, fit in your pocket easily. They are big enough to fit around things like garden hose nozzles and car parts, yet small enough to get into tight spaces and awkward corners. Perfect for a ton of different applications, it’s a no brainer that they are in pockets around the world and will continue to be an everyday carry for generations to come.
Are you part of the EDC community? Do you carry the Mini Cobras in your pocket every day? What tools do you carry on an everyday basis? Let us know!